"Our Mission is to Create Growth and Opportunities for Individuals to Live their Dream."

- Jeff Pedersen, Founder/CEO

Cariloha is the world's only retail brand with stores that are completely merchandised with ultra-soft, comfortable clothing and accessories made of bamboo.

Del Sol is the world's leading brand of color-changing apparel and accessories and the number-one promoted merchant onboard major cruise lines.

About Us

Since 1994, we built our retail brands and organized our parent company from the ground up, geared toward providing long-term growth opportunities for individuals to live their dreams.


From 2010 through 2014, both Cariloha and Del Sol received the Best of State Medal and Statue. See other awards and recognition received by our PW companies over the years.


Keep up-to-date with our PW companies! Download photos, watch videos, and read press releases on our Media Page